If you love life, don’t waste time, for time is what life is made up of.
A wise man can learn more from a foolish question than a fool can learn from a wise answer.
Asking right questions is one of the things you must learn on your way to becoming successful entrepreneur. Businesses are built around solving particular problems and needs and if you want to create great product or service that people want to buy you better be good at discovering and meeting needs of your customers. Once you know what they really need, you then create a revolutionary product that can address those needs.
Here are steps on how you can create a great product that people want to buy:
1) Define the problem
Defining the right problem to solve is not that easy. You often can identify problem based on your own experience but your perspective can be skewed, one of the best ways to find what your customers really want – is to ask them. Your current customers are your best source of ideas how improve your product or create new one.
2) Identify the need
Next, we may want to identify our target audience, which is the group of people who will benefit from our product. Is the target audience is a group of individuals, a specific community, or a larger, identifiable population? Is the target population from a specific location (country, region, town), demographic (age or gender), or other identifying characteristics (health condition or employment, past experiences)? How is our target population connected? Try to find as many identifying traits as you can.
3) Research the problem
Survey your target audience if you can, or research popular forums in your niche to identify main wants, desires and worries. What are “Wants and Worries” that your customer has? What are specific results that they want to get, and specific things that they want to avoid?
4) Brainstorming possible solutions
How your product will be different, what unique features will you offer to stand out in the marketplace?
5) Construct a prototype/alpha version
Prototyping is underutilized in product development. And you don’t need specialized knowledge to develop them. Fearing failure stifles creativity and progress. If you’re not failing, you’re not going to innovate. Do your product or service a favor: embrace failure and blueprint a plan that affords you the opportunity to do it early and often.
6) Evaluate/Produce the final product
This is the final output of your efforts, this is the time where you create the final product that you will market and promote to your prospective customers.